PP - Devil Wears Prada
Create engaging social media reels for The Devil Wears Prada release at Pacific Place Cinema, showcasing the new immersive installation launched alongside the film.
Client Objective:
Scope of Work:
Creative direction, shoot production, and post-production.
Creative Concept
Inspired by the iconic taxi montage scene from the original movie — where Andy’s outfits change with every passing car — we used rapid transitions to reveal different areas of the installation. The space was transformed into a living, cinematic set: familiar yet fully immersive, inviting the audience to step into these legendary moments themselves.
Our Approach
Translated key motifs from the film into a modern, stylish aesthetic to make the installation instantly recognisable.
Highlighted signature elements of the installation through deliberate framing and sequencing.
Developed detailed storyboards to ensure smooth execution within a tight 4-hour shoot window.
Partnered with sponsor COS for premium styling and outfits.
Deliverables
High-impact social media reels optimised for Instagram and other platforms.
CASE STUDIES
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